Media Contact:

Jeremy Morgan

Porter Novelli Los Angeles

Tel: 310.444.7027

Email: jeremy.morgan@porternovelli.com

 

NEW AGE ELECTRONICS TO DISTRIBUTE NEW LINE OF HP PAVILION TVS AND DIGITAL ENTERTAINMENT CENTERS INTO RETAIL CHANNELS

Los Angeles, CA  – July 18, 2005 – New Age Electronics Inc. (New Age), a leading provider of consumer technology sales and supply chain solutions, in collaboration with HP, will help move the new line of HP Pavilion TVs into the regional retail channels across the United States. Ten models – four high-definition microdisplay rear-projection televisions, three high-definition plasmas and three high-definition LCDs – will be placed into regional retail channels across the United States.

In addition to HP Pavilion TVs, New Age will support three new models of standard and high-definition HP Digital Entertainment Centers.  These products allow consumers to manage a wide array of media with ease – including TV, DVDs, music and photos – all from a single remote control.

“This agreement further strengthens New Age’s presence in the digital entertainment category, which we believe will be the single most significant driver of consumer electronics growth in the next five years,” said Adam Carroll, president of New Age Electronics.  “In every sense, the new Pavilion TVs are a brilliant addition to HP’s audiovisual product line.”

“New Age has been a valuable partner to HP and retailers around the country for over a decade,” said Joan Cameron, director of consumer channel marketing, Imaging and Printing Group at HP.  “We share New Age’s passion for digital entertainment and are confident that the new Pavilion TVs will have a powerful impact when they launch in the retail channel later this summer.”

New Age has assembled a formidable suite of computing, entertainment, imaging and connectivity products and provides retailers with a single source for individual product lines and bundled digital entertainment solutions.  The company is also expanding its retail training and vendor certification programs to help partners deal with the technical challenges presented by the migration of new digital technologies into the living room.

Introduced at the Home Entertainment Expo in New York at the end of April, all of the TVs include new HP Visual Fidelity technologies, which provide enhanced image quality and brilliant color by, depending on the model, gauging a room’s ambient lighting and doubling pixel resolution, among other innovations.

 

 

About New Age Electronics, Inc.
New Age Electronics is a sales and supply chain solutions innovator that provides consumer technology (CT) manufacturers with a broad offering of logistics, distribution and remanufacturing services.  Extensive experience in the CT industry and a customer-centric approach has made New Age the provider of choice for manufacturers such as HP, Panasonic and Sharp, and national and regional retailers such as Big Lots, Aaron’s Rents and Nebraska Furniture Mart.  New Age distinguishes itself with extremely efficient operations and relentless focus on customer satisfaction.  Founded in 1988, New Age is headquartered in Carson, Calif.  For more information on New Age, call (310) 549-0000, toll-free (888) 234-0300 or visit the company’s Web site at http://www.newageinc.com.