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New Age Electronics Selected to Manage Logistics for MedionÕs New Line of Disney PCs

Exclusive agreement to break barriers into U.S. market

 

Los Angeles, CAÑSeptember 28, 2004ÑNew Age Electronics, Inc. (New Age), a leader in sales, logistics, remanufacturing and supply chain solutions for the consumer technology industry, today announced an exclusive partnership to manage the logistics for all new Disney-branded Medion products entering the U.S. market.

 

New Age will be responsible for storing products, order fulfillment and the shipping of Medion-made Disney PCs and peripherals in the U.S. With more than 15 years of consumer technology distribution experience, New Age has built a reputation for success by offering a partner-oriented marketing strategy that provides growth for manufacturers, distributors and retail partners alike. These strong relationships allow New Age to help Medion products break into select resellers, including CompUSA, QVC and Disney stores.

 

ÒBy partnering with New Age, Medion will bring this much anticipated Disney-branded line of personal computers to U.S. customers.Ó says Brian Firestone, CEO of Medion USA. ÒWith New AgeÕs reputation of servicing blue chip customers, building strong retail relationships, and its low-cost, fee-for-service logistics program, it was the clear choice for us.Ó

 

Medion, a European leader in multimedia PCs and consumer electronics, will focus its efforts on sales, marketing, partnerships, and research and development. Medion is entering the U.S. with computers, monitors, peripherals and consumer electronics. The distinctive line of Disney-branded products is packed with kid-friendly features and fun, compact design to suit the needs of the growing youth demographic.

 

ÒMedionÕs unique, consumer electronics products fit well into our overall technology portfolio, and New Age is well-positioned to serve as the companyÕs entire logistics arm,Ó said Adam Carroll, President of New Age Electronics, Inc. ÒNew Age will leverage our proven logistics programs and services to enable MedionÕs products to flow through the supply chain to Disney distribution centers faster and more effectively than ever before.Ó

 

About New Age Electronics, Inc.
New Age Electronics is a sales outsourcing powerhouse that provides consumer technology (CT) manufacturers with a broad offering of logistics, distribution and remanufacturing services. Extensive experience in the CT industry and a customer-centric approach has made New Age the provider of choice for manufacturers such as HP, Panasonic, Sharp, and retailers such as Wal-Mart, Costco, and Office Depot. New Age distinguishes itself with extremely efficient operations and relentless focus on customer satisfaction. Founded in 1988, New Age is headquartered in Carson, CA. For more information on New Age, call 310.549.0000, toll-free (800) 234-0300 or visit the companyÕs website at http://www.newageinc.com.

 

About Medion

Medion USA, Inc. is a wholly-owned subsidiary of Medion A.G. of Essen, Germany. Medion designs and markets its top-notch multimedia PCs and consumer electronics products across the United States. With decades of corporate experience in electronics, PC and audio-visual technologies, Medion is ideally positioned to create powerful, yet easy-to-use solutions for todayÕs emerging digital home and lifestyle. The companyÕs award-winning, eye-catching and innovative products represent an excellent value within the consumer electronics industry, and are backed by one of the industryÕs top customer service organizations. MedionÕs suppliers are among the worldÕs most recognized technology leaders, and distribution partners are typically well-known international retail chains. Medion USA is headquartered in the San Francisco Bay Area in San Bruno, California. More information is available at www.medion.com.