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NEW AGE ELECTRONICS STRENGTHENS SALES TEAM

Sales Managers Appointed To Support Expanding Relationship with Hewlett-Packard Company

Los Angeles, CA—May 27, 2004—New Age Electronics, Inc. (New Age), a leader in developing integrated logistics solutions for the consumer technology industry, today announced the appointment of Jamie Tumas and Eric Fatovic as Sales Managers to provide added support to the company’s 15-year partnership with leading consumer technology manufacturer, HP.

“New Age values and continually strives to strengthen our relationship with Hewlett-Packard,” said Adam Carroll, President, New Age Electronics, Inc. “Eric and Jamie bring relevant experience that will support our efforts to provide HP with new programs and services that reinforce the company’s consumer technology leadership position.”

Jamie Tumas, Manager, eBay Sales - Tumas joins New Age to assist with future strategic sales, marketing and e-commerce initiatives for HP. His background in consumer products, e-commerce and services marketing will prove valuable to the New Age and HP teams. In his prior 6-year role with Mattel, Inc., Tumas managed new business development, online content, web site implementation, e-mail campaigns, strategic advertising and promotions, and inventory management for the Boys & Entertainment Division. Tumas has successfully negotiated traffic-driving campaigns and revenue-generating partnerships with eBay and other e-commerce web sites such as Amazon.com and Wal-Mart. Tumas earned a B.A. in Journalism & Mass Media at Rutgers University.

Eric Fatovic, Manager, National Retail Sales – Fatovic will be immediately tasked with HP’s CD-RW storage business. New Age and HP will utilize the Strategic Business Model (SBM), a go-to-market approach that utilizes end-to-end supply chain management for New Age and has already demonstrated proven success for HP’s calculator segment. Fatovic’s background in high-technology sales, marketing, product positioning and differentiation and competitive analysis will support the expanding HP relationship. Over the last 3 years, while employed by LG Electronics, he effectively promoted and strategically marketed digital storage and visual displays to national and regional distributors, Value Added Resellers, system integrators and corporate end users. Fatovic managed leading retail accounts including Best Buy, Wal-Mart, PC Mall, and CompUSA. Fatovic earned a B.S. in Marketing at the University of South Florida.

About New Age Electronics, Inc.
New Age Electronics is a sales outsourcing powerhouse that provides consumer technology (CT) manufacturers with a broad offering of logistics, distribution and remanufacturing services. Extensive experience in the CT industry and a customer-centric approach has made New Age the provider of choice for manufacturers such as HP, Panasonic, Sharp, and retailers such as Wal-Mart, Costco, and Office Depot. New Age distinguishes itself with extremely efficient operations and relentless focus on customer satisfaction. Founded in 1988, New Age is headquartered in Carson, CA. For more information on New Age, call 310.549.0000, toll-free (800) 234-0300 or visit the company’s website at http://www.newageinc.com.